Founded in 1975 in a renovated first-floor apartment near Harvard Square, we have grown to 11 retail locations, bringing our unparalleled customer experience to runners, walkers, and fitness enthusiasts across the Bay State.
Our story began in earnest in 1992, when Colin Peddie took over the reins of the one-store operation, offering the pioneering concept of bio-mechanical analysis during the shoe selection experience. Word of The Right Fit™ process spread, and soon the store became Cambridge’s very own runner’s hub.
Eager to grow our community, we opened our Wellesley store – “Marathon Sports West” in 1994 – and brought our product knowledge and customer service to the little shop sandwiched between routes 9 and 16.Since then we have opened 9 additional stores, covering the Boston metro area, north and south shores, and central and western Mass.
When you walk into one of our stores and take a look at all the products we offer, you might feel a little overwhelmed. But our Right Fit™ process makes the store experience easy, painless, and maybe even a little bit of fun.
Whether you're a runner, walker, gym rat, or just looking for comfort in your everyday life, we want to learn all about you. We'll inquire about your fitness and health goals, injury history, exercise frequency, and more.