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Nelly.com SE

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Nelly.com SE

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Nelly.com SE is Sweden’s trend-driven online fashion destination for young women, prized for its party-ready dresses, fast new drops and accessible pricing. Expect bold eveningwear, seasonal staples and frequent promotions—perfect for shoppers who refresh looks each season with on-trend pieces.

Founded2003 (Gothenburg, Sweden)
Price tier$$
Main focusWomenswear — party dresses & occasionwear
ShippingEurope-wide delivery

Why shop here

Fast drops, affordable looks, statement pieces

01Trend-led collectionsConstant, season-reflective drops keep your wardrobe current—think bold silhouettes, sequins and elevated basics refreshed every week.
02Party & occasionwearAn extensive selection of party dresses, jumpsuits and eveningwear with on-trend cuts and embellishments for nights out and special events.
03Accessible pricesAffordable price points plus regular sales and promo codes make it easy to update looks without overspending.
01

Statement dresses

Dresses are Nelly’s signature: mini, midi and maxi styles in metallics, lace and bold prints. The site curates both everyday dresses and full-glam occasion pieces, with frequent new arrivals and sale rotations so you can find a standout look for evenings, weddings or festival season at approachable prices.

sequined party dress flatlay
02

Shoes & finishing pieces

From strappy heels and platform sandals to ankle boots, accessories are chosen to complete the party-ready edit. Expect trend-forward shoes and statement bags alongside jewelry and belts—perfect for elevating simple outfits and adding the finishing touches to eveningwear.

leather ankle boots pair

What they sell

DressesParty DressesShoesTopsSwimwearLingerieAccessoriesOuterwear

Our verdict

What we like

  • Wide, trend-focused selection—especially partywear
  • Affordable price points and frequent promotions
  • Constantly refreshed collections for seasonal trends
  • Easy-to-browse categories and strong sale section

Worth knowing

  • Fast-fashion model carries sustainability concerns
  • Sizing can vary between brands—measure carefully
  • Popular items can sell out quickly during sales

Frequently asked

Where does Nelly ship?
Nelly ships throughout Europe. Delivery windows and carriers vary by country; typical transit is around 3–7 business days. Check checkout for country-specific options and costs.
What is the returns policy?
Returns are accepted within a country-specific window (commonly 14–30 days). Items should be unworn with tags attached; return fees depend on destination and chosen return method. See Nelly’s returns page for details.
How can I get discounts?
Sign up for the newsletter for first-access promos, browse the sale outlet, and watch seasonal events. Promo codes are applied at checkout; student or targeted offers may appear occasionally.

How we review