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Gemini is a U.S.-based, regulated cryptocurrency exchange and custodian founded by Tyler and Cameron Winklevoss. With a polished mobile experience, institutional-grade custody and consumer products like a crypto rewards card and NFT marketplace, Gemini focuses on secure, compliant crypto access for retail and institutional customers.

Founded2014

FoundersTyler & Cameron Winklevoss

HeadquartersNew York, USA

RegulationNew York trust company (NYSDFS regulated)

Why Gemini

Security, regulation and product breadth.

01Regulated SecurityOperates as a New York trust company with strong compliance, cold-storage custody and controls designed to protect customer crypto assets.

02Intuitive Mobile ExperienceA polished mobile and web platform combines simple on‑ramps, recurring buys and ActiveTrader tools for both beginners and experienced traders.

03Institutional & Consumer ProductsOffers institutional custody, staking, an NFT marketplace and a crypto rewards card—diverse ways to earn, hold and use digital assets.

Gemini Credit Card

Gemini’s physical rewards card converts everyday spending into cryptocurrency rewards, with management and redemption handled inside the Gemini app. Eligible customers receive a metal card shipped to supported addresses. The product is positioned for people who want a seamless on‑ramp from fiat spending into long‑term crypto holdings without leaving the Gemini ecosystem.

Trading, Custody & Staking

The Gemini app consolidates spot trading, recurring buys, staking and institutional custody in one account. ActiveTrader provides advanced order types and charting, while custodial services emphasize regulated cold storage and insurance coverage. Users can automate purchases, transfer to the Gemini Wallet and participate in staking, all from a single interface.

Product Categories

Cryptocurrency tradingInstitutional custodyGemini WalletStaking servicesGemini Credit CardNFT marketplaceRecurring buys & DCA

Bottom Line

What we like

Regulated New York trust with strong security and compliance posture
User-friendly mobile and web platforms suited to beginners and active traders
Broad product set: custody, staking, NFT marketplace and a crypto rewards card
Institutional-grade custody and insurance options for larger accounts

Worth knowing

Fees can be higher than some low-cost or decentralized alternatives
Availability and some services are limited outside the U.S.
Advanced derivatives and margin features are more limited than on specialized exchanges

FAQ

Do you ship physical cards or products?

Gemini issues a physical rewards card to eligible customers and ships to supported addresses after account approval. Availability and shipping depend on region and verification status — check your account messaging for details.

Can I return crypto purchases or get refunds?

Cryptocurrency trades are final; you cannot 'return' crypto the way you return goods. If you change your mind you can sell assets back on the platform. For billing disputes or unusual issues, contact Gemini support for review.

Are there discounts, promo codes or referral bonuses?

Gemini runs referral programs and occasional promotions. It generally does not use standard coupon codes — check the promotions page or your account for current offers and eligibility.