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30 YEARS AGO DURING THE MARCH DUMPS OF '91 ...
Richard Woolcott and Tucker Hall, set off on a snowboard trip that would forever change their lives. Tucker had just been laid off from work but that wouldn’t stop him from attending his routine Tahoe trip to visit Nathan Fletcher and Mark Gabriel. After riding four days of fresh powder, Richard called work with the excuse that they were snowed in and extended his stay. For more than a week, they awoke every morning with two new feet of snow. It was their first real experience riding powder and the new obsession wouldn't stop there.At Volcom we believe that we are born to chase what we are True not that we want to we have to. It is this irrational pursuit of our passions that unites us all. Volcom is the collective vision of our entire eclectic and diverse global community. From our riders, ambassadors, employees, partners and retailers all the way to the creative youth out there reshaping the world around them, we are all True To This.
Volcom was founded in 1991 as Americas First Boarding Company and seamlessly combined the cultures of Skateboarding, Surfing, Snowboarding, Music and Art through our Youth Against Establishment reative lens. This same energy continues to this day as we unite diverse lifestyles with our battle cry. We support anyone who is True To their their. Cultivating and amplifying diversity in our family. Additionally we look to challenge and reform anything that limits the potential of any member in our Volcom community regardless of race, gender, sexual orientation and beyond.
TRULY RECYCLED
Repreve® recycled fibers are made from at least 95% post-industrial and post-consumer waste. Its difference can be traced, not just claimed.
We create products for the passionate which not only embody our lifestyle but enhance the ability to live it. Since day one, our avant-garde approach to creativity has been the corner-stone of Volcom. We seek to push boundaries in all aspects of our brand by continuing to foster an eclectic and inclusive creative tradition. Volcom is committed to the future of this planet and its people. This accountability is applied to all aspects of our brand including products, company culture, events and Fair Labor policies. We utilize a vast array of more sustainable methods, materials and social practices.
Our wide-ranging roster of elite athletes and ambassadors give us first-hand knowledge to design products which help enable the progression of sport and culture. This results in unparalleled quality specifically designed for the progressive participant.