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A Letter to You
Dear Pet Parents,
We started Wild Earth because we were fed up with the dog food industry. It wasn’t doing right by the animals we love and the planet we share with them.
At its core, there’s an unhealthy meat dependency in pet food. Most of the time, meat in your pet food means: Bad ingredients. Bad practices. And bad health.
Which is bad news for pets, pet parents, and the planet.
So we made a new kind of dog food – a better one. With a plant-based recipe that’s simply made better.
This means: High-quality, cruelty-free ingredients. Sustainable sourcing that’s better for the planet. And a vet-developed recipe that’s both healthy and better for pets.
So we can feel better about the food we feed our furry friends.
A Better Dog Food Has Arrived
Clean Bowl for Them,
Clean Conscience for You
Our team of vets and animal food scientists created a radically better food for dogs with 100% vegan ingredients, high protein, and zero junk. Plus, we included delicious whole foods like chickpeas, oats, and sweet potatoes that are both nutritious and full of flavor.
Backed by Science,
Formulated with a Purpose
Your best friend deserves a meal that helps them play longer, zoomie faster and snuggle happier. That’s why each ingredient was specifically chosen for targeted health benefits.
Delicious, Rich Superfood Ingredients
Chickpeas, sweet potato, spinach, pumpkin, oats and more. All clean, all rich in nutrients and all cruelty-free.
Vet-Developed
Our recipe was developed with love, expertly crafted by vets and food scientists to ensure complete & balanced head-to-paw nutrition.
Complete & High Protein
We use only clean, sustainable and tasty plant proteins that offer more protein by weight than traditional dog foods.
Total Body Health Benefits
Our carefully crafted recipe has ingredients that support softer coats, strong muscles, and helps to improve irritated skin and digestion.
Let’s Reinvent Dog Food
At it’s core, there’s an unhealthy meat dependency in pet food. Most of the time, meat in your pet food means: Bad ingredients. Bad practices. And bad health.
Which is bad news for our pets, and for our planet. So we made a new kind of dog food – a better, cruelty-free one. We thank you for joining and supporting our mission!