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Our Story
It all started in 2003 with five friends on a strike mission to the mountains - inspiration and enthusiasm plus $200 a piece in a hat. It was created on a shared love of surf, fishing, art, travel, and music. We wanted to draw our own line – and it’s a good thing too, because coming from New Jersey, there was certainly no line to follow.
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Now in our 20th year of business,Jetty continues to offer eco-minded, durable apparel that embodies the fickle conditions of northeast surf and encourages outdoor adventure despite the weather. As B-Corp Certified company, we prioritize reducing waste, creating premium products, and supporting coastal communities through our nonprofit, the Jetty Rock Foundation, which has donated millions of dollars to clean water initiatives and disaster relief efforts for over a decade. Supporting Jetty strengthens our commitment to protecting our oceans, waterways, and the communities that rely on them.