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Puritans Pride
Since 1973, we’ve believed honesty is the best policy. 40-plus years of being trusted by families isn’t something we take lightly.
If you want to know what we put in each vitamin, we’ll tell you, because they’re always the highest quality ingredients from around the world. If you want to see where your supplements are made, we’ll show you. It’s right here in the USA. Everyone deserves to know what they put in their bodies, honestly.
Trust Is Our Heritage
Founded in 1973, Puritan’s Pride was established to provide customers with quality vitamins, caring service and value pricing.
We have grown and thrived for more than 40 years because one thing has never changed: Our mission to make the highest quality nutritional supplements available at the best value.
What Customer Care Means to Us
Our relationship with customers is the core of our business – from the people who work with us to the customers who engage with us every day.
Authenticity and Kindness: Puritan’s Pride has developed loyal customers over the past 40-plus years because of these core values. And loyalty knows no age. From our oldest customers to our youngest, every Puritan’s Pride customer receives a level of service that shows how much they are respected and appreciated. That is how loyalty is built—and how it lasts.
Committed to Quality and Care
Purity. That is the standard that we uphold in the manufacturing process. When a customer purchases a product from Puritan’s Pride, they should be confident that each vitamin, supplement or mineral is pure—from the ingredients used to the formulations crafted. The production and bottling process maintains the integrity and purity of every product. The result is simple: What a customer sees on the label is precisely what they are getting. That is why our customers trust Puritan’s Pride.
Where Do Our Ingredients Come From?
Puritan’s Pride scours the earth to find the best raw ingredients for our products, because many of the ingredients we use in our vitamins, supplements and minerals are unique to a region. For example, our flax is grown in the Dakotas and fish oil is from South America. Our products come from 106 countries around the world—and we know exactly where our ingredients should come from to ensure that we're getting the best quality and