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THIS IS THE STORY OF HELLY HANSEN
From our home in Norway, Helly Hansen has been making professional grade gear to help people stay and feel alive for more than 140 years. It all started in 1877 when sea captain Helly Juell Hansen found a better way to stay protected from the harsh Norwegian elements. Soon thereafter, Captain Hansen and his wife Margrethe launched a business producing waterproof oilskin jackets, trousers, sou’westers and tarpaulins made from coarse linen soaked in linseed oil – and the legend was born!
Helly Hansen gear is worn and trusted by professionals on oceans, mountains and worksites. As the #1 apparel brand for Ski Professionals, you’ll find HH at more than 200 ski resort and guiding operations around the world, and worn by more than 55,000 ski professionals. Our sailing gear is worn by world-class sailors across all five oceans, and we’re proud to partner with and participate in some of the sport’s most iconic regattas and sailing associations. As a leading Scandinavian workwear brand, you’ll see us at work-sites where performance, protection and safety matter most. We continue to support Captain Hansen’s legacy through a long list of first-to-market innovations developed through insights from those working and recreating in the world’s harshest environments.
HELOX - THE NEXT EVOLUTION IN WATERPROOF
Helox waterproof fabric featured a thin sheet of translucent PVC plastic that was sewn into coats took to make them waterproof. It was a revolutionary technology that became the must-have protection for outdoor use. With a production of 30,000 coats each month, the success was almost immediate and was used by the Norwegian delegation at the 1952 Olympic Games in Helsinki.
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FOOTWEAR - EXPANDING INTO PROFESSIONAL GRADE FOOTWEAR
In response to demands from professionals around the world, footwear was added to the product line. One of our first efforts was an award winning sailing boot. Today, Helly Hansen broad range of shoes and boot are worn by professionals and enthusiasts on mountains, oceans, streets and workplaces around the world.
ELEVATION JACKET - THE ULTIMATE FREERIDE JACKET
The Elevation is our most award winning jacket ever! It is a durable shell designed, developed and tested with professional freeride skiers. It combines a new Helly Tech® Professional fabric with an unparalleled level of breathability and protection, and our innovative H2Flow™ temperature regulating system which dramatically improves your comfort.
LIFALOFT™ - LIGHTER. WARMER.
The award-winning and exclusive LIFALOFT™ insulation by Primaloft® is 20% lighter and yet warmer than standard insulation. Developed out of feedback from the Ski Team Sweden Alpine, who wanted more warmth and more versatility with less bulk and minimal weight, Helly Hansen has combined its proprietary Lifa® fibers with synthetic fibers from Primaloft® to develop this unique and revolutionary insulation.
We create professional grade gear to help people stay and feel alive in the harshest environments in the world. Ever since Helly Hansen was founded by sea captain Helly Juell Hansen in 1877, we have developed high-quality gear to protect people at sea and in the mountains, and we have an obligation to protect these environments.
MANUFACTURING - FAIR WORKING PRACTICES
The textile and garment industry is made up of a complex supply chain stretched all over the globe. It covers industries such as chemical suppliers, yarn spinners, material suppliers, and garment manufacturers, often situated in countries with weak social regulations.
USE - LONG LASTING PRODUCTS
For the past 140 years, Helly Hansen has developed and tested its technologies together with professionals living and working in some of the world’s harshest environments. Their spirit, experiences, and feedback are woven into every detail and every fiber of our garments. We design these garments to be durable and long-lasting for even the toughest critics.