This webpage contains affiliate links. We may earn commissions for purchases made through affiliate links in this webpage. For more information, please read our Affiliate Disclaimer Policy.


SNS is a brand founded in 1999 out of the love and curiosity for the culture and life around Sneakers, Fashion, Art, Music and Basketball. Today SNS works through 4 main pillars.

Through SNS Brand we can creatively transform our curiosity for new things, and our passion for heritage into items. A mix between full apparel collections or just that one special thing is being released on a regular cadence. Some items are meant to never run out of stock, and some things are made in very limited runs and sells out on launch. Since the launch of the first footwear collaboration in 2003 (with Puma) SNS has worked on over 200 collaborative projects with all major footwear brands such as Nike, Jordan Brand, adidas, New Balance, Converse, Reebok, Vans and more.

SNS Retail Experience

What started as a small store in the back streets of Södermalm back in 1999 has now grown to a true retail experience with 7 locations in New York City, Los Angles, Tokyo, London, Paris, Berlin and Stockholm. At SNS Retail you will find the latest hard-to find sneaker releases such as adidas YEEZY, Nike x Off-White, NikeLab Collections, adidas Consortium.

You will also find a curated assortment of brands such as Aries, Needles, Perks and Mini, South2 West8, ByBorre, Thisisneverthat, The North Face and of course your most classic sneaker silhouettes such as Nike Air Force 1, Nike Air Max 1, Air Jordan 1, Converse All Star, adidas Stan Smith, adidas Campus, Puma Suede, all classics from New Balance and much more. We have sold sneakers and apparel online since 1999. Download our App to get first access to new collections from SNS, and information of the latest releases.

It was never just about sneakers. SNS has always had a soft spot for good friends, good times and good food. With a bar located under our SNS store in NYC, a restaurant in one of our buildings in Tokyo, and aspiring youth club in the basement of our Berlin store and more upcoming projects, SNS will continue to explore how to dive into areas that has inspired us a lot over the years.