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To design shoes that fit how women lived their lives. A simplicity of design that was also its richness. Pure styles. No tricks. There is a beauty to this simplicity, an authenticity uncomplicated.

NEARLY 100 YEARS LATER, WE REMAIN TRUE TO OUR FOCUS. We were the first brand to ever make a shoe specifically designed to the contour of a woman’s foot. Something we are proud of and keep perfecting each day. FOR EVERY WOMAN MAKING HER WAY WITH HER FEET ON THE GROUND. Eyes on the future and heart in the moment, we stand beside you. Sharing our voices to inspire tomorrow today. Keeping our commitment to bring you a better shoe. Every. Single. Day.


With everything that is going on in our world, we want to lean into the good and continue to be a place of inspiration. Because optimism is at the core of everything we do and standing for women has always been our thing. Today We Will is a celebration of us all — the change-makers, the free thinkers, the ones who strive for better. It's a mantra encouraging positive actions that matter in our lives now more than ever. Sharing our collective voices to inspire tomorrow today.

Our Culture & Benefits

Passion, accountability, curiosity, creativity and caring are the values that drive us. We are a diverse team working toward a shared mission of inspiring people to feel great...feet first. We encourage you to continue developing your career through degree and certificate programs. Education Assistance is open to Associates twice a year.

WE BELIEVE STYLE IS A STATE OF MIND Never overdone. Just done right. To naturally reflect your mind, body and spirit, and nourish your soul. RELAXED, THOUGHTFUL STYLES with understated beauty and strength that let you live in the moment. Unstructured, uncomplicated shoes artfully crafted to enhance and inspire the way you live. SO YOU CAN FOCUS ON WHAT MATTERS MOST.