We're More Than Vitamins

At LuckyVitamin, we look at health holistically, knowing that the journey to Happy Wellness is incredibly individualized. It’s more than remembering to take your vitamins — it’s having access to a variety of affordable, natural products as well as getting the support you need to put them to good use, no matter your diet or health goals. Our mission is to be your go-to source for natural products and knowledge, supporting your journey toward happy wellness.

Healthy Living Doesn’t Have to Cost a Fortune

We believe healthy living should be affordable and accessible. When you shop with us, you can save up to 75% off retail prices because we work directly with brands to bring you the best deal. We offer free shipping, membership savings, rewards for loyal shoppers, monthly deals and promotions on a number of top brands, plus many more great ways to save.

Curated Selection

Our goal is to connect you with the highest quality natural products at the best price. We believe in full transparency, carefully curating our selection and only working with brands that share our high standards. When you shop with us, you’re getting a product you can trust directly from the brand who made it.

Knowledge & Inspiration

We offer more than just products. Our blog, Happy Wellness Life, is an original lifestyle publication dedicated to helping health-seekers live their values. Our journalists dig deep, gaining insight and advice from industry experts on nutrition, homeopathy, beauty, fitness and more.

Our family has helped people lead healthy lives for over three generations. It started as a pharmacy, transformed into a dynamic health foods store, and then exploded into an online movement. A lot has changed over the years, but one thing has stayed the same:

We are here to help you on your journey toward happy wellness!